Aug
21
2018
The internet has become an indispensable tool for pet owners looking to evaluate and choose veterinary care providers. Now more than ever, your practice needs an effective web presence if you want to attract and keep clients. and by going through the Jumpstart Your Practice Online series, you can get a step-by-step implementation process of how to build that web presence. Partners for Healthy Pets (PHP), an alliance of more than 100 veterinary associations, veterinary colleges, and animal health companies focused on preventive care led by AAHA and the American Veterinary Medical Association (AVMA), is offering free, downloadable tools that include an online video series to help your practice build an effective web presence and become more social media savvy. Michael Warren, DVM, GCP, a practicing veterinarian and managing director of a successful web-development firm, will take you through the five instructional modules in PHP’s “Jumpstart Your Practice Online” video series. Each module features two 30-minute segments, printable worksheets, and live, interactive webinars. Topics include: ·         An overview of online veterinary marketing and client engagement ·         Building an effective veterinary website ·         Search engine marketing ·         Social media ·         Reputation management You’ll start by learning how to craft your practice’s online message so your website makes a great first impression, then how to get your practice noticed with search engine marketing. Later on, you’ll learn how to build an effective social media presence, including which platform to focus on, how to avoid common social media mistakes, and powerful insights into the mysterious workings of the Facebook algorithm. Jumpstart your practice online today. It’s easier than you think with these free, downloadable tools from PHP. Photo credit: © iStock/leungchopan
Aug
15
2018
 The number of dogs testing positive for heartworm infections in the US has been growing - and forecasts show those numbers will only continue to rise. Fortunately, Dr. John McCall’s research has revealed recommendations that could change that prediction and help decrease the incidence of this deadly disease. The Heartworm Update provides multiple practice scenarios, and suggested roles and responsibilities for veterinarians, practice managers, technicians, and front-desk staff to ensure everything goes as smoothly as possible with implementation efforts, client education and client compliance.    Learn more at FightHeartwormnow.com  
Aug
13
2018
 Research shows that pet owners rely heavily on the internet to help them evaluate and choose veterinary care providers. Every practice needs an effective web presence if they want to attract and keep clients. But first you need the tools and know-how to build it. Partners for Healthy Pets (PHP), an alliance of more than 100 veterinary associations, veterinary colleges, and animal health companies focused on preventive care led by AAHA and the American Veterinary Medical Association (AVMA), is offering free, downloadable tools that include an online video series to help your practice build an effective web presence and become more social media savvy. The PHP “Jumpstart Your Practice Online” series guides you through five instructional modules by Michael Warren, DVM, GCP, a practicing veterinarian and managing director of a successful web-development firm. Each module features two 30-minute segments, printable worksheets, and live, interactive webinars. Topics include: ·         An overview of online veterinary marketing and client engagement ·         Building an effective veterinary website ·         Search engine marketing ·         Social media ·         Reputation management By the end of the series you’ll understand how to build a powerful veterinary website, feature by feature. One that attracts clients, increases engagement, and drives profits. You’ll learn how search engine marketing can drive business to your website, how to manage your online reputation, and how to generate original content through blogging. Jumpstart your practice online today. It’s easier than you think with these free, downloadable tools from PHP. Photo credit: © iStock/baona
Aug
1
2018
The number of dogs testing positive for heartworm infections in the US has been growing - and forecasts show those numbers will only continue to rise. Fortunately, Dr. John McCall’s research has revealed recommendations that could change that prediction and help decrease the incidence of this deadly disease. ...more
Aug
1
2018

The Broad-Spectrum Antibiotic with Patented ‘Taste Masking Technology’

Sponsored content provided by Merck Animal Health
Orbax® (Orbifloxacin) Oral Suspension from Merck Animal Health is a broad-spectrum fluorquinolone indicated for skin infections in dogs and cats, and urinary tract infections in dogs. ...more
Jul
17
2018

Are your patients covered when it comes to leptospirosis?

Sponsored content provided by Merck Animal Health
While previously leptospirosis risk was associated more with rural-dwelling dogs, a suburban or urban dog’s lifestyle may put him at risk too. Are your patients at risk? ...more
Jul
13
2018
Research shows that pet owners are willing to make changes and embrace preventive healthcare visits if they know it will benefit their pets. But for pet owners to find value in the recommendations of veterinary professionals and be motivated by their advice, there must be effective communication between the healthcare team and pet owners. ...more
Jun
22
2018
Communication gaps exist in all practices, even the ones that provide the highest-quality medicine and exceptional client service. Overcome communication and compliance barriers with the Opportunity white paper and survey tool. ...more
Jun
8
2018
The Opportunity Survey Tool is designed to give practices customized insights into the communication gaps around preventive healthcare between clients and the veterinary team. ...more
Jun
1
2018

Do your patients have year-round heartworm protection?

Sponsored content provided by Merck Animal Health
No matter what the season, products like Tri-Heart® Plus (ivermectin/pyrantel)* should be administered year-round without missed or late doses for effective heartworm protection. ...more

About this Blog

Red is your guide to everything AAHA. Whether you’re looking for association news, updates on our educational offerings, the latest books from AAHA Press, deals from our Preferred Providers, or fun reads from various AAHA staff and AAHA-member veterinary professionals, this is where you’ll find it.

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