Jun
11
2018

Yep, you read your calendar correctly. July 22—the day AAHA designated to educate pet owners about accreditation and thank accredited hospitals for holding themselves to a higher standard three years ago—falls on a Sunday this year.

Will your doors be closed? Don’t worry—we’re inviting members to celebrate with us all week long in person and online. Mark your calendar and start planning with these creative ideas from the team at AAHA HQ.

  • Don’t be afraid to humble brag! Create engaging content, like this video trailer, to show your clients and community what AAHA accreditation means to your team. (Can’t access the video? Request to join the AAHA-Accredited Members Facebook group!)
  • Keep your accreditation at the top of clients’ minds with weekly and daily countdown photos, or discover even more ways to celebrate online.
  • Choose the AAHA-Accredited Hospital Day Facebook frame for your personal profile photo or encourage clients to brag about your hospital by using it on their pages. Just visit facebook.com/profilepicframes and search for “AAHA.”
  • Use the hashtag #AAHADay on social media.
  • The week before AAHA-Accredited Hospital Day, hold a contest for clients to see how many AAHA logos they can spot in your hospital. The client with the correct number wins a prize!
  • Create a goal to mention AAHA accreditation in every appointment in the days leading up to the event. You can also turn this into a contest for your staff!
  • Ask each member of your team for a photo of themselves with their pets, as well as a quote about what being AAHA-accredited means to them. Share on social media all week long.
  • Move your celebration date to mid-week. Put up velvet ropes or a red carpet outside your front door and hand clients golden tickets when they walk in that explain why their pets get star-quality treatment at your AAHA-accredited hospital.
  • A few weeks before the big day, set up a photo booth with props and a sign that reads, “I choose AAHA-accredited [hospital name] because…” and let clients have at it. Schedule the photos to post on social media on AAHA-Accredited Hospital Day.
  • Celebrate your team’s commitment to AAHA accreditation all week! Show your appreciation with super hero capes, chair massages, gift cards, thank you notes, or a public shout-out on social media.

Want even more AAHA Day ideas?

Visit the Publicity Toolbox to download free resources you can use in planning your celebration, including social media images, celebration tips, and more.

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Red is your guide to everything AAHA. Whether you’re looking for association news, updates on our educational offerings, the latest books from AAHA Press, deals from our Preferred Providers, or fun reads from various AAHA staff and AAHA-member veterinary professionals, this is where you’ll find it.

Questions or comments?
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