Today, pet owners rely heavily on the Internet to evaluate and choose veterinary care providers. That’s why a website that speaks to potential clients is critical. Luckily, there are some free resources to help. Partners for Healthy Pets (PHP), an alliance of 100+ veterinary associations, veterinary colleges, and animal health companies focused on preventive care led by AAHA and the American Veterinary Medical Association (AVMA), has developed a free, downloadable Internet Strategy Implementation Series to help your practice with its website and social media.