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AAHA’s award-winning Trends magazine features real-world strategies, best business-management practices, in-depth analysis, and practice tips and techniques.


  • 34,600 veterinary professionals subscribe to Trends
  • 53% of Trends subscribers save their copies for future reference.
  • 98% of subscribers at least skim a typical issue.
  • 63% of subscribers read half or more of a typical issue.
  • 82% of subscribers are involved in purchasing products or services
  • Additional advertising opportunities include: false covers, belly bands, postcards, sticky notes, inserts, polybags, dot whacks, and micro ads


Editorial calendar: June

Complementary Medicine

Complementary medicine takes patience and practice. Position your product or service next to this article to aid your client's calming experience.

Many young workers are not saving for retirement. Connect clients with the right tools to help their team when you place an ad next to this article.


Millennials have unprecedented access to information and are now the largest demographic group in the US. Place your ad next to this article to unlock the next generation of purchasing power.

Insertion orders and ad materials deadline: May 2nd, 2018

Upcoming editorial topics for July:

  • Biosecurity
  • Lasers
  • Nutrition

Bonus Circulation: AVMA

Trends May 2018



Issue Art Materials Mail Date
Jan 11/28/2017 12/29/2017
Feb 1/2/2018 1/25/2018
Mar 1/30/2018 2/21/2018
Apr 2/27/2018 3/21/2018
May 4/4/2018 4/26/2018
Jun 5/2/2018 5/25/2018
Jul 5/30/2018 6/21/2018
Aug 7/3/2018 7/26/2018
Sep 8/1/2018 8/23/2018
Oct 9/5/2018 9/27/2018
Nov 10/3/2018 10/25/2018
Dec 10/31/2018 11/24/2018


= Current month

Benefits to advertising in Trends

  • Free website listing in the Advertiser Index
  • Distributed monthly to AAHA members and subscribers
  • Bonus circulation to boost your coverage and reach major veterinary conference attendees
  • First notice of advertising opportunities in our yearly conference and other event materials


Stephanie Pates

National Sales Manager

Jennifer Beierle
Advertising Specialist



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