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Trends

consumers


AAHA’s award-winning Trends magazine features real-world strategies, best business-management practices, in-depth analysis, and practice tips and techniques.

 

  • 34,600 veterinary professionals subscribe to Trends
  • 53% of Trends subscribers save their copies for future reference.
  • 98% of subscribers at least skim a typical issue.
  • 63% of subscribers read half or more of a typical issue.
  • 82% of subscribers are involved in purchasing products or services
  • Additional advertising opportunities include: false covers, belly bands, postcards, sticky notes, inserts, polybags, dot whacks, and micro ads

 

Editorial calendar: October
 

Marketing

Harness the power of quantum networking as a marketing tool.  Networking is not just about collecting business cards anymore.  Practice teams are looking to become more strategic in the relationships they form.

Pain Management
Practice teams work to pair client service with pain management, for a pairing like no other. Your product or service could be just the extra spark they need to succeed.

Technician focus

Championing the powerhouse of the veterinary practice-veterinary technicians! Help craft wellness habits and increase productivity in the practice with veterinary technicians in mind.

Insertion orders and ad materials deadline: September 5th, 2018

Bonus circulation: VHMA, WWVC

 

Upcoming editorial topics for November:

  • Finance
  • Preventive care
  • Practice of the Year

 

Trends September 2018

 

Deadlines
 

Issue Art Materials Mail Date
Jan 11/28/2017 12/29/2017
Feb 1/2/2018 1/25/2018
Mar 1/30/2018 2/21/2018
Apr 2/27/2018 3/21/2018
May 4/4/2018 4/26/2018
Jun 5/2/2018 5/25/2018
Jul 5/30/2018 6/21/2018
Aug 7/3/2018 7/26/2018
Sep 8/1/2018 8/23/2018
Oct 9/5/2018 9/27/2018
Nov 10/3/2018 10/25/2018
Dec 10/31/2018 11/24/2018

 

 
= Current month

Benefits to advertising in Trends
 

  • Free website listing in the Advertiser Index
  • Distributed monthly to AAHA members and subscribers
  • Bonus circulation to boost your coverage and reach major veterinary conference attendees
  • First notice of advertising opportunities in our yearly conference and other event materials

Contacts
 

Stephanie Pates

National Sales Manager
866-450-2828
stephanie.pates@aaha.org

Jennifer Beierle
Advertising Specialist
720-963-4439
jennifer.beierle@aaha.org

 

Forms
 

Insertion Order

Ad Specs

Belly Band Specs 

Editorial

False Cover Specs

Rate Card


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