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For decades, the veterinary marketing playbook followed a linear journey: Awareness, Consideration, Decision, and Purchase. It was predictable, sequential, and manageable. But the world has changed.

The use of stem cells in veterinary medicine is not new, but more recent research has improved the potential applications of stem cell technology to improve the health and wellbeing of animals.

Do you offer discounts on veterinary care to employees? It’s important to know the laws on taxation of fringe benefits to avoid surprises for both the business and your team members.

Join our host Dr. Emily Singler every other week as we chat with an array of amazing guests! You can listen on Spotify, YouTube, and AAHA’s LMS.

Veterinarians have a unique appreciation for the similarities between humans and animals from a disease perspective, and this first-of-its-kind, large-scale study provides deeper insights into the striking similarities between many of the feline cancers commonly seen in general practice and their counterparts in human medicine.

For practices with a traditional brick-and-mortar structure, creating connection can happen organically through shared spaces and daily interactions. But when your team works remotely, creating that connection and facilitating recognition requires intention.

Staffing challenges, changing attitudes toward pets, and financial factors are all pointing to a decline in traditional kennel and boarding services.

An historic donation to UC Davis has led to a name change along with some ambitious plans for the veterinary school’s future.

A recent report in JAAHA details a case in which a lingual abscess led to macroglossia in a dog.

When the seasons change, so does the risk of pets encountering certain toxins. In this seasonal series, AAHA has collaborated with Renee Schmid, DVM, DABT, DABVT, of Pet Poison Helpline, to identify some of the common pet poisons veterinarians encounter with their clients. Here’s what to watch for this spring.