Trends magazine

The premier business and practice management magazine for veterinary professionals, Trends magazine offers big-picture perspectives and proven strategies that all members of your practice team can use to enhance patient care and operate your practice more effectively and profitably.

Published monthly, Trends offers straight-forward, real-world strategies, best business management practices, protocols, tips, and techniques, along with overviews of articles published in JAAHA and in-depth analysis and discussion of industry trends that may affect your practice.

Our mission

Trends magazine brings timely, hands-on, real-life perspectives on the art and business of companion-animal veterinary practice to all members of the practice team.


Digital archive

Reread your favorite issues or catch up on the latest via the Trends digital edition!

Trending issues:

  • May 2019
  • April 2019
  • October 2018

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Latest issue

In this issue:

  • Dealing with clients' anxiety and stress
  • Dermatology on the rise
  • What's up with lasers?
  • Master inventory management
  • 15 minutes to better leadership

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Free article!

Not a subscriber quite yet? Check out this current Trends article at no charge!

“Is Your Inventory Controlling You? Easily Master Inventory with the Right System”

by M. Carolyn Miller, MA

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Inventory expense

What’s the word?

The best parts of this month’s Trends, straight from the editor

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